So you may be wondering what a branding photoshoot is and why they are important to business owners. As a business owner, you are the face of your own brand. Meaning that people want to connect with people, not just the company itself. Instead of selling a product or a service, you’re actually selling yourself […]

What Is Personal Branding? Stop hiding! Personal branding is the intentional effort to promote yourself in a way that establishes credibility and builds authority. Over time, personal branding can be used to position yourself as a leader in your niche. People will come to know you for what it is that you’re really about, and […]

A true brand represents the 3 P’s – passion, purpose & personality. Beginning with a deep dive into the discovery process helps define the understanding of what your brand reflects at its core. After the deep dive, it is time to look into the design elements. My favorite part is beginning with creating color palettes […]