We went through a couple brand strategy sessions to redefine the Frontera brand and developed a unique set of brand guidelines. In addition, we had a personal brand photoshoot with DFP where we created three unique stories including; empowerment, adventure, & wedding as three main areas of brand focus.
Frontera Silver
PERSONAL BRAND
FROM CHAYSE:
"I create pieces that connect the wearer to a sacred place, a plant, or to a story. From wedding rings, to bolo ties all the sterling silver is recycled and the stones are ethically sourced."
BRAND DESIGN
LOOK & FEEL
Empowered, Adventurous, & Authentic
Custom Silver Jewelry
& Bolo Ties
CUSTOM MOUNTAIN JEWELRY
Durango, Colorado
